Paris Design Week 2018 Looks to Provide an Immersive Design Experience – Paris Design Agenda

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Paris Design Week 2018 Looks to Provide an Immersive Design Experience
Paris Design Week 2018 Looks to Provide an Immersive Design Experience

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Regarded as a platform that is quite rapidly become the “definitive cultural counterpoint that is raising the bar for design weeks across the world,” Paris Design Week thrillingly returns to Paris from 6-15 September. Each year around this time, the borderless event brights up the city, welcoming French and international professionals as well as the general public to get to know the best showcase of design.

 

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Paris Design Week is known to be a crucial event in the industry, seeking “to share the love of design outside the walls of MAISON&OBJET PARIS and to educate the greatest number of people about design.”

 

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The regular LE OFF exhibition will return to a new location (Ground Control) and will give the spotlight to forty of the most promising designers around the world. This year, the event has organized talks hosted by the editorial director of Intramuros magazine, Chantal Hamaide, who will be discussing important topics with some of the world’s most influential names in design. Here, visitors will also have the opportunity to see numerous former rising talents from M&O as well as Rado prize winners.

 

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The Rado Prize Contest is organized by the Swiss watch brand and boots the work of young designers. The competition consists of a jury prize and a public prize aiming to make the winners’ projects known to the entire design community. This year, the theme will be “Design Inspired by Nature, as Rado discloses, “transversal and polysemic theme: which involves a search for materials, textures and forms inspired by the world of nature. But also, a sensitivity to the sustainability of materials, in order to transmit to future generations, durability, emotion, the fight against planned obsolescence and an awareness of alternative consumption.” The projects of the finalists are set to be presented during Paris Design Week.

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Paris Design Weeks reunites the strength and knowledge of people from all kinds of sectors, from retail to galleries, to showrooms, to hotels and restaurants, in order to conceive the ultimate design experience to its visitors. This allows the event to intensify the bonds in the Parisian design scene.

 

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Source: Maison et Objet

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